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Yelp Denver

Denver Active Life

REI

1. REI

4.5 star rating
48 reviews

Category: Outdoor Gear, Bikes

Definitely gone downhill for the more hardcore athlete.  The shift to the mainstream brand (Novara) has displaced shelf space of better and higher end brands. The staff is hit and miss with respect to product knowledge.  It is has become the Walmart of outdoor apparel.  It is cheap due to its dividend policy and sales, but it has lost its touch from when I first became a member in the mid…